Project Business Case: Write an Effective Project Proposal | Video

Project Business Case: Write an Effective Project Proposal

Your project idea is a good one. The solution you’ve found will solve the problem. Now you need to get it funded. So, you need to write an effective Project Proposal or Business Case.

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In this video, Dr Mike Clayton takes you through:

  • The purpose of a Project Proposal, or Business Case
  • The essential Triangle of Target Audiences
  • The 6 Steps to prepare your project proposal / business case
  • The four primary sections to include in your project proposal / business case

And, if you enjoy this video and want more, please take a look at our full article: ‘Great Big Guide to the Project Business Case’.

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About the Author Mike Clayton

Dr Mike Clayton is one of the most successful and in-demand project management trainers in the UK. He is author of 13 best-selling books, including four about project management. He is also a prolific blogger and contributor to ProjectManager.com and Project, the journal of the Association for Project Management. Between 1990 and 2002, Mike was a successful project manager, leading large project teams and delivering complex projects. In 2016, Mike launched OnlinePMCourses.

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