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How to Make Your Message Memorable | Video

How to Make Your Message Memorable | Video

When you communicate with your team or with your stakeholders, you must surely want to make your message memorable. But how? Here are 5 techniques, based on solid psychology.

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This is learning, so, sit back and enjoy

Compelling, Persuasive, Powerful

When you communicate with your stakeholders, your ideal message will be:

  1. Compelling
  2. Persuasive
  3. Powerful


Draws your stakeholders in, keeps them engaged, helps them understand


Creates an accurate understanding and generates agreement and consent


Generates change or action, or Sticks in the memory.

It’s this latter, I focus on in this video.

5 Ways to Make Your Message Memorable

  1. Primacy
  2. Recency
  3. Frequency
  4. Novelty
  5. Activity
    1. Physical motion
    2. Mental processing
    3. Emotional response

Learn More

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What Kit does a Project Manager Need?

I asked Project Managers in a couple of forums what material things you need to have, to do your job as a Project Manager. They responded magnificently. I compiled their answers into a Kit list. I added my own. 

Check out the Kit a Project Manager needs

Note that the links are affiliated.

Learn Still More

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If you want basic Management Courses – free training hosted on YouTube, with 2 new management lessons a week, check out our sister channel, Management Courses.

For more of our Project Management videos in themed collections, join our Free Academy of Project Management.

For more of our videos in themed collections, join our Free Academy of Project Management

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About the Author Mike Clayton

Dr Mike Clayton is one of the most successful and in-demand project management trainers in the UK. He is author of 14 best-selling books, including four about project management. He is also a prolific blogger and contributor to and Project, the journal of the Association for Project Management. Between 1990 and 2002, Mike was a successful project manager, leading large project teams and delivering complex projects. In 2016, Mike launched OnlinePMCourses.

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