How to Set a Clear Vision and Mission for your Team | Video

A clear vision and mission for your project is a basis for both:

• clarity of purpose, and
• team motivation

Mission and vision address the importance of answering the question ‘Why?’

They provide your project team with a connection to what matters.

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This is learning, so, sit back and enjoy

The 5-Step Process for creating a clear vision and mission for your team:

1. Involve the team
   1. Convene meeting
   2. Use facilitator
   3. Preparation
2. Start Point
   Describe what the team aspires to achieve:
   1. ‘what do you want?’ (Mission)
   2. ‘Where are you going’ (Vision)
   3. Who for – ‘whom do you serve?’
   4. What benefit (the ‘why’)
3. Needs to inspire the majority
   Not a least common denominator that offends no one
4. Gain commitment
   1. To ideas – not a final version
   2. Document sentiments as key phrases and pictures
5. Embed your Mission and Vision
   1. Publicize it
   2. Repeat it
   3. Use it

A ‘good’ Mission and Vision

• Bold and ambitious – but grounded in reality
• Short and precise
• Simple language – 7-year-old test

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